A.R.Murugadoss and Aamir Khan have managed to pull off a national level record for the highest distribution rights paid for a single movie yet! Yes, you heard it right: their Hindi Ghajini has garnered a whooping 90 crores in distribution price for its producers Madhu Verma and Allu Arivind.The Indian Film Company (IFC) has paid 53 crores to the producers of the movie for the domestic distribution rights. IFC had earlier distributed Jab We Met and Welcome, both of which have been profitable ventures. Overseas, satellite, online and home video rights collected another 40 crores.
This is quite a remarkable achievement considering the fact that not a single official still has been released about the movie yet.The movie is obviously heavy weight with Aamir fresh off his Taare Zameen Par success, A.R.Rahman as the music director (the inside story is that the director has composed some mind blowing music for the movie), Ravi K Chandran in charge of camera, and Murugadoss, one of the most commercially successful directors of the south at the helm. Asin plays the lead lady of Aamir, supported by Jiah Khan.Ghajini has managed to break the record set by Om Shanthi Om, which had collected 73 crores for its distribution rights.
Now for the really interesting side of all this: Aamir is not just looking to take away Shahrukh's record on the finance-side, but also on the physical side. He is gearing up to flaunt a six pack ala Shahrukh Khan. The actor is on a strict exercise regimen, building up muscles and pumping some iron.
Call it professional rivalry at its peak!
Nope, it isn’t the box office performance we intend here. While the ticket counters are enjoying a forced vacation of sorts, IPL matches are dictating terms with skyrocketing TRP rates on television. And brand ambassadors Vijay and Shahrukh Khan couldn’t ask for more with the teams they endorse reaping success after success.
